123FormBuilder Blog
The essential guide to setting up, customizing, and optimizing online forms. Written by the 123 team, our amazing customers, and top business experts.
Content Marketing Manager
Octavia is a content marketer in love with the digital landscape. Quirky and curious, she loves writing about science and technology. Like any self-respecting writer, Octavia is addicted to coffee and caffeine, but interesting discussions are her intellectual catalyst of choice.
What is Conversion Rate Optimization? CRO, in short, Conversion Rate Optimization on its full name, is a relatively new branch of digital market...
Event marketing goes beyond pretty arrangements and just being there for the sake of it. Done well, event marketing can become part of ...
We maintain and develop the 123FormBuilder platform to support the latest and most stable web-browser versions. We highly recommend updating your...
Conditional logic is everywhere. You will find it in grammar, you see it in programming, and yes, you might not be surprised by this (given what ...
Go through this checklist whenever you are thinking of building or updating a contact page or whenever you decide to include a contact form in an...
These days the reminders are everywhere that success depends on data-driven decision making (DDDM). That no organization is too small to levera...
The first time I participated in anything related to event marketing, I had no idea what was going on. There was the pre-planning buzz, I had b...
Sugar, spice, and everything nice, technology’s evolving, but what is the price? In 1984, Arnold Schwarzenegger was (finally) making it big in H...
The battle between guest checkouts and registered accounts is fiercer than ever. As of this year, it is estimated that by 2021, there will be...
It's a good thing the moon landing happened in 1969 - because if it had happened today, Armstrong would've had to wear at least two devices to pr...
The Net Promoter Score is a wide topic - one that is quite heavily debated and discussed in the cyber business area (preponderantly in eCommerc...
I have said it before, and I will repeat it: I am the biggest, nerdiest, most passionate eCommerce consumer in history. Naturally, I always lean ...
What is the best way to get customer feedback? Customer feedback methods can be downright confusing when you have no idea where to start...
The thing with language (in this specific case, English) is that although personal abandonment issues and legal abandonment issues are very much ...